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WHO IS BIMBO FOR?

A DAM for
brands, retail
and their partners.

bimbo helps brands, distributors, agencies and networks manage their products and content, then share them with the right people.

Different organisations. The same need for smoother collaboration.

Lulli
Monoprix
Fremaux Delorme
Fremaux Delorme · Virtual showroom
The Fremaux Delorme showroom: a Laurence Tavernier collection and its images, filtered by brand and season.
Their collections. Their world. Their bimbo.
Internal teamsPartnersDistribution networks

A BIMBO FOR EVERY TEAM

Is bimbo right for your organisation?

As your products, content and contacts multiply, bimbo helps you bring them together. Where you start depends on the work you do.

01BRANDS & RETAILERS

Bring your collections to life.
Across every channel.

Your marketing, communications and e-commerce teams need to find the right content and work from the same product information.

One shared space to connect product records, images and documents, then prepare them for distribution.

What changes day to day

Your teams and partners access the content they need, with the context of the collection and product it belongs to.

See the Monoprix example

Like Monoprix, dinh van and Le Temps des Cerises.

02DISTRIBUTORS & E-COMMERCE

Many brands.
One connected workflow.

You receive content from many brands and coordinate its preparation for e-commerce.

Connect your partners’ contributions to your products and your teams’ work.

What changes day to day

From receiving content to making it available, teams have a shared space to organise production and prepare online launches.

See the Lulli example

Like Lulli Sur la Toile.

03AGENCIES & PUBLIC RELATIONS

Stay connected.
From contacts to reporting.

You manage multiple collections, requests from journalists and product loans.

Bring together press content, sample loans, email campaigns and reports to support your media relations.

What changes day to day

The team tracks requests and returns, prepares campaigns and gives journalists access to the content they need.

See the agencies using bimbo

Like Catherine Miran, Jean Marc Fellous and Univers Presse.

04GROUPS & NETWORKS

A consistent brand.
Even at scale.

Your content moves between brands, subsidiaries, stores and partners.

Make shared resources available to each audience, according to their profile.

What changes day to day

Collections, images and brand documents are available across the network. Local teams can find and reuse the resources they need.

See the Fremaux Delorme example

Like Fremaux Delorme, Pullman and MGallery.

Do you see yourself in more than one profile? You’re in good company.

Explore bimbo’s modules

ALREADY PART OF THEIR TEAMS’ EVERYDAY WORK

Real needs.
Their own way to use bimbo.

From e-commerce and public relations to an international network: three ways to use bimbo.

LULLI SUR LA TOILE · MULTIBRAND E-COMMERCE

From incoming content
to products online.

THEIR CHALLENGE

Coordinate partner brands’ content and its production to support e-commerce.

WITH BIMBO

Lulli centralises contributions and organises the creation, use and distribution of its content.

Read the Lulli case study
Two views of Lulli’s workspace: its content portal and product image library in bimbo.
Lulli’s Content FactoryEnlarge preview

MONOPRIX · PUBLIC RELATIONS

Collections within
the media’s reach.

THEIR CHALLENGE

Make collection content available to the media, in coordination with the internal team and its agencies.

WITH BIMBO

A pressroom brings together high-resolution images, product sheets, press releases and sample loan requests.

Read the Monoprix case study
Elisabeth de Tiensenhausen
“Fast, efficient, comprehensive and easy to use. A responsive team that listens. Practical for both external and internal use.”
Elisabeth de TiensenhausenHead of Product Press Relations — Monoprix

FREMAUX DELORME · INTERNATIONAL GROUP

Collections shared
across the network.

THEIR CHALLENGE

Present the group’s brand collections and share their content with an international B2B network.

WITH BIMBO

A showroom provides access to images and resources according to each profile: subsidiaries, retailers, specifiers and journalists.

Read the Fremaux Delorme case study
The Fremaux Delorme portal brings together its brands’ merchandising books, organised by brand, season and document type.
The group’s merchandising resourcesEnlarge
“The tool keeps saving us time and evolving as more and more teams across the group use it. In France and internationally.”

Caroline Cooren · Marketing & Communications Director — Yves Delorme

IN GOOD COMPANY

And many more
ways to work together.

Fashion, home, hospitality, public relations…
Meet the organisations using bimbo.

FASHION & RETAIL

Monoprix

Present collections and make press content available to the media.

Read the case study
FASHION & RETAIL

Le Temps des Cerises

Organise the content lifecycle, from creation to distribution.

Read the case study
E-COMMERCE

Lulli Sur la Toile

Coordinate content production to prepare e-commerce launches.

Read the case study
LUXURY & RETAIL

dinh van

Bring together content production, management and sharing with B2B partners.

Read the case study
HOSPITALITY

Pullman

Make brand content and guidelines available across the network.

Read the case study
HOSPITALITY

Mövenpick

Make images easier to access and encourage teams to reuse brand content.

Read the case study
PR AGENCY

Catherine Miran

Organise collections, sample loans and content for journalists.

Read the case study
PR AGENCY

Jean Marc Fellous

Support press teams in tracking collections and sample loans.

Read the case study
PR AGENCY

Lizzy Studnia

Bring together collections and content for public relations.

Read the case study
PR AGENCY

Univers Presse

Make content available to journalists and track sample loans.

Read the case study
FASHION & RETAIL

Love and let dye

Present collections to retailers in France and internationally.

Read the case study
HOME & DESIGN

BACSAC®

Share collections and news with the media and B2B partners.

Read the case study
HOME & DESIGN

Fremaux Delorme

Present the group’s brand collections and resources to its network.

Read the case study
HOME & DESIGN

Ercuis

Give partners access to collections, high-resolution images and source files.

Read the case study
HOME & DESIGN

Raynaud

Bring together collections, high-resolution images and brand news.

Read the case study
HOME & DESIGN

Marie’s Corner

Present collections and share product images and 3D files.

Read the case study

YOUR QUESTIONS, ANSWERED

Have a
question?

A few pointers to help you decide whether bimbo is right for your team.

I have more questions ☝️
Is bimbo suitable for a small team?

Yes. A small team can still have many products, pieces of content and partners to manage. The choice depends mainly on your workflows and volumes. Together, we define the modules and access your organisation needs.

Can we use bimbo for several brands?

Yes. Bimbo supports multibrand distributors, agencies and groups. Collections, content and access are organised around your structure and the people involved.

Can our external partners access it?

Yes. Retailers, journalists, agencies and subsidiaries can access the content relevant to them. User profiles let you tailor the resources available to each audience.

Is bimbo suitable for an international network?

Yes. Fremaux Delorme uses bimbo to share collections and resources with its B2B network in France and internationally. The needs of your markets and teams are defined as part of project planning.

How do we choose the right setup?

Let’s start with your products, your content and the people using them. During a demo, we identify your priorities and the modules that address them. You can already explore bimbo’s modules.

bimbo

Let’s talk about
your organisation.

Your products, your content, your teams, your partners.
We start with your day-to-day work to show you the bimbo setup that fits.

Let’s talk about your organisationAn initial conversation about your needs.

bimbo preview